Content Strategy for Small Businesses
content strategy
Clarity, direction, and messaging that helps your brand show up with purpose.
For business owners who want brand-led content direction rooted in clarity, consistency, and intention — not guesswork.
If you’ve already invested in your brand but feel unsure what to post, how to show up, or how to turn visibility into momentum — this is where we focus.
These options help you move from guessing to intentional growth.
OPTION 01
content clarity session
For when you need direction before you commit to anything bigger.
THE BREAKDOWN
A focused 1:1 strategy session to clarify what to say, where to show up, and how to move forward with confidence.
Includes:
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60-minute strategy call
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Brand + content audit (website, socials, messaging)
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Clear positioning guidance
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3–5 content ideas tailored to your goals
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Actionable next steps you can implement immediately
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Written recap + recommendations
Investment: $397
Best for: Business owners who want expert direction without a long-term commitment.
OPTION 02
content strategy intensive
For business owners who want a clear, intentional content plan — not just ideas.
THE BREAKDOWN
This is a deeper strategic engagement designed to create consistency, confidence, and direction across your platforms.
Includes:
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Strategy session + discovery questionnaire
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Content pillars + messaging framework
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Platform-specific guidance (Instagram, website, email, etc.)
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30-day content plan with prompts
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Guidance on tone, visuals, and positioning
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Strategy summary + next steps document
Best for:
Business owners who want structure, clarity, and a repeatable system for showing up consistently.
Investment: Starting at $1,200
OPTION 03
ongoing content support
For brands ready to stay consistent long-term.
THE BREAKDOWN
Monthly support for strategy refinement, content planning, and visibility guidance as your business evolves.
Includes:
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Ongoing strategic check-ins
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Content direction and feedback
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Support adapting strategy as your business grows
Custom pricing based on scope.
A Quick Note Before You Book
This service is designed for brands with a solid foundation.
If you don’t yet have branding in place, I recommend starting with Brand Identity first — then layering strategy on top for best results.
not sure which option is right?
Book a quick clarity call and I’ll help you choose the best next step.